About Us
ToastyTrees originated in 2021 as a Tik Tok account Callum Bolan made to expose the public to what life as a Wildland Firefighter is like. Short videos with clips of daily life on a fire gained popularity as people were able to see the emotions and experiences had while battling blazes in North Western Ontario.
Callum has since moved on from Wildland Firefighting. However, Callum still has a deep passion for Wildland Fire and has sought other opportunities to assist where he can.
Callum and long time friend, also an Ex-Wildland Firefighter, Josh Kester would often keep in contact and reminisce about "the good ole' days" of being in the forest, forming bonds that would last a lifetime.
This is where the idea of starting a clothing company that would donate a portion of the profits would begin. At ToastyTrees, our dream is to donate a portion of our profits to Wildfire Aid as well as provide an inside view on our passion and what life as a Wildland Firefighter entails.
Our Mission
At ToastyTrees, our mission is to provide financial assistance and relief to those affected by wildfire by donating 10% of our profits to the Canadian Red Cross, Canadian Wildfire Fund.